SWOT and Focus Areas
SWOT and focus areas live in different menus. You do not open them through a “Synthesis phase” screen.
Work with SWOT
Select the company/unit or product scope in Situation Analysis → SWOT Analysis. Record strengths, weaknesses, opportunities and threats for the relevant planning cycle. Review finding links and risk information.
The application matrix contains four SWOT categories. There is no voting, automatic strategy-generation or “Publish” action. See SWOT Analysis.
Connect priorities through focus areas
Create strategic priorities in Strategy → Focus Areas. Connect the relevant SWOT entries, KPI usages and objectives. Your organization determines how many focus areas it needs; three or five records is not a system requirement.
The Perspective (BSC) view groups the focus areas' KPIs by perspective on the same page. A KPI keeps one measurement series; adding it to a focus area does not copy it.
Check connections
Reports → Goal Alignment Matrix highlights gaps in the focus area, KPI and key result chain. A missing focus area link requires attention; it is not a general phase rule that blocks every objective creation.